I’ve recently seen a fair amount of advertising with phone numbers listed with letters instead of numbers. Listings like 555-SOLD are fine, so long as you also list the digits associated with the letters. My Treo, and many other smart phones like Blackberries and iPhones, doesn’t have a way to associate numbers with the letters advertised. The take-home message is that letters in numbers went out of style with the advent of modern technolgoy and using them as an advertising tool means that many prospective customers won’t be able to call you.
Never use letters in advertised phone numbers
Posted on 10 December 2008 | by Aaron Traffas, CAI, ATS, CES
This entry was posted in advertising and tagged iphone, Smartphone, Palm Treo, BlackBerry. Bookmark the permalink.
Aaron Traffas, CAI, ATS, CES
twitter.com/traffas | aarontraffas.com | aarontraffasband.comAaron Traffas, CAI, AMM, CES, is an auctioneer from Sharon, Kansas. For the last 20 years he's worked for Purple Wave from Manhattan, Kansas. Aaron served as president of the Kansas Auctioneers Association in 2017 and on the National Auctioneers Association Education Institute Board of Trustees from 2009 through 2013. He is a past instructor at CAI and co-wrote the AMM designation course from NAA. An active contract bid caller, he has advanced to the finals in multiple state auctioneer contests. During the summer, Aaron operates a farm in south central Kansas. Aaron is an active singer and songwriter and the Aaron Traffas Band's latest release, Enter: The Wind, can be found at iTunes, Amazon and Spotify.