Category: advertising

Privacy, security and sanity
I’m fairly convinced the internet has become a cesspool of advertising and coercive content meant solely to influence people. Marketing feels less about raising awareness of useful products, services and events and more about convincing a predetermined mark to take an action or believe something. It’s a race to the bottom, with marketers shamelessly using…

Your call to action is on fire, and your brand is burning
I believe that the best way to retain the customers we want is to treat them — and their attention — with respect.

Auction Video Podcast – 15 – Auction marketing innovation
I had a great conversation today with Russ Hilk from WaveBid, Daniel West from Auction Method and Dwayne Leslie from Global Auction Guide about Auction Guy, Every Single Auction and LotNut, as well as social media and other technology issues. Enjoy! If you have comments, or have suggestions for the next episode, drop me a…


