Articles categorized as "advertising"
Privacy, security and sanity
I’m fairly convinced the internet has become a cesspool of advertising and coercive content meant solely to influence people. Marketing feels less about raising awareness of useful products, services and events and more about convincing a predetermined mark to take … Continue reading
Your call to action is on fire, and your brand is burning
I believe that the best way to retain the customers we want is to treat them — and their attention — with respect. Continue reading
Auction Video Podcast – 15 – Auction marketing innovation
I had a great conversation today with Russ Hilk from WaveBid, Daniel West from Auction Method and Dwayne Leslie from Global Auction Guide about Auction Guy, Every Single Auction and LotNut, as well as social media and other technology issues. … Continue reading
The professional email signature
A professional email signature is simple and short, doesn’t include images or formatting, and contains just the right amount of appropriate information. Continue reading