Articles categorized as "advertising"

QR codes kill kittens

Posted on 10 January 2012 | by Aaron Traffas, CAI, ATS, CES | 2 comments

A comical take by Scott Stratten on the frequency with which QR codes are misused. Continue reading →

Posted in advertising, design, theory | Tagged , |

Auction Podcast Episode 22 – Stop with the QR codes

Posted on 24 May 2011 | by Aaron Traffas, CAI, ATS, CES | 11 comments

QR codes are utilitarian tools, not marketing methods. Learn when not to use them and when they may be appropriate. Continue reading →

Posted in advertising, Podcasts

Media use survey for auctioneers

Posted on 8 February 2011 | by Aaron Traffas, CAI, ATS, CES | 4 comments

Take a quick survey to help collect information about how auctions are marketed. Continue reading →

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Brand your blog

Posted on 23 January 2010 | by Aaron Traffas, CAI, ATS, CES | Leave a comment
This entry is part 3 of 3 in the series Internet branding

This week, we’ve examined domain names and email addresses as they relate to your brand. In today’s third installation of our Internet branding series, we’re going to take a look at your weblog. The same concepts that apply to your … Continue reading →

Posted in advertising, design, websites | Tagged , , , , , , |

Brand your email address

Posted on 22 January 2010 | by Aaron Traffas, CAI, ATS, CES | 1 comment
This entry is part 2 of 3 in the series Internet branding

Yesterday, we examined some of the factors involved in selecting a domain name for your business. It needs to be a .com, match your company’s name, be short and be marketed in lowercase. Today, in the next installment of our … Continue reading →

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